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SOUTH AFRICAN QUALIFICATIONS AUTHORITY 
PROFESSIONAL DESIGNATION: 
Contact Centre Brand Ambassador 
DESIGNATION ID DESIGNATION TITLE
393  Contact Centre Brand Ambassador 
PROFESSIONAL BODY DESIGNATION STATUS
CCMG - Contact Centre Management Group  Reregistered 
SAQA DECISION NUMBER REGISTRATION START DATE REGISTRATION END DATE
SAQA 216/22  2022-05-10  2027-05-09 


DESCRIPTION:
The designation aims to identify competencies where candidates will handle both inbound and outbound interactions/traffic, within different types of operations of the contact centre and/or Business Process Outsourcing. The designation identifies skills in the use of various communication channels e.g. telephone, fax, email, internet, intranet, multifunction devices, webchat, SMS and letters. The designation also acknowledges and assess the knowledge and skills required to perform back office processes and tasks.

This designation is intended for persons who already work as Contact Centre and/or Business Process Outsourcing agents/representative/consultant or who wish to join the contact centre and/or Business Process Outsourcing industry who have the required experience within this occupational field. The designation, therefore, will recognise individuals who supply customer service principles. 
AWARDING CRITERIA
For the Professional Designation to be awarded, professionals must comply with the following minimum requirements: 
Underlying Registered Qualification or Part Qualification:
National Certificate: Contact Centre Support (Level 2).
Or
National Certificate: Contact Centre and Business Process Support (Level 3), SAQA ID: 80566
Or
National Certificate: Contact Centre and Business Process Outsourcing Support Level 3 SAA I.D. 93997 
Experiential Learning or Experience
Six (6) months' experience in a Contact Centre environment. 
Competency Assessment
Complete the entry-level assessment within six months of starting in the industry 
Designation RPL Statement
This Designation may be awarded through Recognition of Prior Learning. 
RETAINING CRITERIA
In order to ensure the currency of professional knowledge and to retain the Professional Designation, the professional must comply with the following minimum requirements: 
Code of Conduct
Members must adhere to the Professional Body Codes of Conduct and Ethics. 
Continuing Professional Development (CPD)
A minimum of 54 CPD points over three years and 18 CPD per annum afterwards. 
Fees
Ensure that the annual membership fee is paid. 


PROFESSIONAL DESIGNATION PROGRESSION PATHWAY
(The Designation being reported on here is shown in italics.)

Sequence Designation ID Designation Title
1393Contact Centre Brand Ambassador
2394Contact Centre Support Professional
3395Contact Centre Operational Professional
4396Contact Centre Strategic Professional
5771Contact Centre Information and Data Analytics Professional


PROFESSIONAL BODY WEB ADDRESS:
For more information on this Professional Designation, please visit www.ccmg.org.za